Why does KidsCanGiveToo.com get 10%? | Kids Can Give Too

Why does KidsCanGiveToo.com get 10%?

We considered many different business models when developing KidCanGiveToo. Our current model allows us to cover administrative costs and make it FREE for charities to participate.   By charging just 10% of the total amount collected, parents have the option of choosing the basic plan that has zero up-front costs, so anyone can afford to host a KidsCanGIveToo birthday party for their child. Most importantly, this model enables us to never have to charge our charities and schools to be on or site.